From Cyriacus Nnaji, Lagos
Global Innovative Technology Brand TECNO has announced an ambitious philanthropic initiative to refurbish 100 community football pitches across Africa within the next five years.
TECNO made the announcement before the kick-off of the charity match it organized as the official sponsor of the ongoing African Cup of Nations in Côte d’Ivoire.
The star-studded charity match was played on the second day of the opening ceremony.
The game featured CAF General Secretary Véron Mosengo-Omba and famous football players, including Jay-Jay Okocha, El Hadji Diouf, Asamoah Gyan, Dennis Oliech, and Erick Otieno, who graced the field in a show of support for the sport and community development.
In a release, the initiative was aimed at fostering youth engagement, promote healthy living, and ensure access to quality playing fields in underserved communities.
TECNO General Manager Jack Guo passionately stated, “We embark on a mission to illuminate countless dreams by revitalizing 100 pitches across Africa.”
Emphasizing the transformative power of TECNO’s initiative, 10-year-old boy Taylan Tankpinou added, “Thanks to TECNO, we’re building better places to play and grow!”.
Adding to the excitement, TECNO declared that for every goal scored in the match, an additional $10,000 would be donated to the cause. The match ended with TECNO donating $50,000 more to the project. This pledge turned each goal into a cheer, not only for the players but for future generations who will benefit from the improved facilities.
The event, filled with cheers and camaraderie, highlighted the transformative power of sports and corporate responsibility.
TECNO’s commitment extends beyond mere sponsorship; it’s a pledge to cultivate talent, passion, and unity through football.
As the Africa Cup progresses, this initiative serves as a reminder of the enduring spirit of community and the shared love for football that transcends borders. TECNO’s vision for refurbished pitches is more than an investment in sports infrastructure; it’s a commitment to nurturing the dreams and aspirations of Africa’s youth.
With every goal scored and every pitch refurbished, the legacy of this initiative will resonate across communities. It inspires the next generation of football stars and enthusiasts with the TECNO brand spirit, ‘Stop At Nothing’.
About TECNO: TECNO is an innovative technology brand with operations in over 70 countries and regions across five continents. Since its launch, TECNO has been revolutionizing the digital experience in emerging global markets, relentlessly pushing for the perfect integration of contemporary, aesthetic design with the latest technologies.
Today, TECNO has developed into a recognized leader in its target markets, delivering state-of-the-art innovation through a wide range of smartphones, smart wearables, laptops and tablets, HiOS operating systems and smart home products. Guided by its brand essence of “Stop At Nothing”, TECNO is committed to unlocking the best and newest technologies for forward-looking individuals. By creating stylish, intelligent products, TECNO inspires consumers worldwide to never stop pursuing their best selves and their best futures.