By Cyriacus Nnaji
QNET’S Regional General Manager, Sub-Sahara Africa, Mr. Biram Fall, has averred that V-Convention organized by QNET provides a platform for deepening product knowledge.
Mr Fall took the position at a V-Convention Media Experience Sharing Webinar which took place on Thursday, 4th July, 2024.
In his opening speech, Mr Fall said, “V-Convention provides a platform for deepening product knowledge, engaging with experts, and experiencing dynamic demonstrations. Attendees benefit from business-building sessions and gain insights from accomplished distributors, solidifying the company’s global commitment to growth and learning in the network marketing community.”
He maintained that QNET brings together a diverse assembly of marketing professionals, experienced business leaders, and global entrepreneurs associated with the QI Group’s flagship business in Penang, Malaysia. “Every year since 2022, QNET invites selected journalists from media outlets in Nigeria to attend this important event.
We recently hosted the first V-Convention of 2024 in May, bringing up to 9,000 attendees. Following QNET’s theme for the year, “Championing You,” the event emphasized QNET’s unwavering commitment to empowering individuals with financial independence and personal growth through our lifestyle and wellness product portfolio.”
According to Biram Fall, QNET’s direct-selling business model, driven by e-commerce, has empowered millions in over 100 countries to transform lives while allowing them to pursue their aspirations and goals, adding that V-Convention serves as a benchmark for the direct-selling industry. “This unique platform fosters knowledge exchange, develops new ideas, and propels the industry forward by bringing together a diverse group of experts, entrepreneurs, and marketing professionals.
Fall stated that V-CONVENTION underscores QNET’s commitment to transparency and accountability. “It enables stakeholders to witness firsthand the company’s dedication to product quality, ethical business practices, and the empowerment of its IR network. We are grSpeaking ateful to our media partners who have joined us at various times to mark this important occasion.”
Speaking on the company’s partnership with Transblue he stated, “Our partner, Transblue Nigeria Limited, is a customer service compliance and logistics company. The company saw the challenges companies face in the Nigerian landscape and set out to become part of the solution by bringing superior customer service and logistics services to the market. In April 2022, QNET’s official entry into Nigeria was marked by a significant partnership with Transblue Limited, which placed the company as QNET’s legal representative in Nigeria. This partnership has been instrumental in connecting Nigerians to QNET’s global network and empowering the youth.”
He said over the past two years, through the company’s interaction with the media in Nigeria, the QNET name has become a household one “We believe that over the past two years, through our interaction with you, the QNET name has become a household one.”
Mr. Akeem Ajisafe Abiodun, CEO, Transblue Ltd, said that the goal with the webinar was to gain a deeper understanding of what the V-Convention means for QNET and its stakeholders and to highlight its crucial importance to the direct-selling industry.
He said V-Convention is QNET’s largest gathering of network marketing professionals, experienced business leaders, and global entrepreneurs associated with the QI Group’s flagship business. “QNET is known for its direct-selling business model, which involves selling products directly to consumers through an e-commerce platform. This business model has empowered thousands of people worldwide to become successful entrepreneurs. Direct selling is not only a promising career option but also a route to economic empowerment. The industry provides an appealing opportunity to launch a business with minimal capital or logistic challenges. However, in Nigeria and many African countries, the industry has garnered attention for the wrong reasons due to the prevalence of pyramid schemes and fraudulent practices posing as legitimate direct-selling companies.”
Ajisafe added that V-Convention is a platform that plays a significant role in dispelling the misconception that direct selling is fraudulent. It emphasizes the importance of ethical practices, networking, and building sustainable businesses. The event also highlights the value of direct selling as a means of personal and financial empowerment, showcasing the success stories of entrepreneurs who have built their businesses through QNET’s direct selling model.”
Speaking on the latest trends and Innovation showcased at V-Convention 2024, Ajisafe said that V-Convention provides a platform to showcase the latest trends and innovations in the direct selling industry. This includes the launch of exciting products that enhance customer experiences and increase distributors’ efficiency, as well as exclusive training and empowerment opportunities.
“The recently concluded V-Convention in May was a five-day event that showcased the launch of products such as the Amezcua E-Guard X. This revolutionary device is a unique wellness solution that provides protection for your body from the harmful effects of electro-smog exposure from mobile phones, computers, laptops, and televisions. Additionally, the event introduced the HomePure Rayn, which is the first showerhead to integrate Amezcua Resonance Technology with the high-quality water filtration that the HomePure brand is known for. Lastly, the BHM luxury Swiss watch and jewellery brand introduced a new collection of timepieces titled Alto.
“The event celebrates the power of community by bringing together a diverse group of up to 9,000 individuals from over 30 countries worldwide, creating a dynamic environment for exchanging ideas, sharing success stories, and forming meaningful connections,” Ajisafe said.
During the Webinar, participants had the unique opportunity to gain firsthand experiences and perspectives from attendees who interacted closely with QNET’S top distributors, and leaders. They gained valuable insights into QNET’s mission, values, and their commitment to transforming lives through innovative products.
Among Journalists that shared their experiences at the Webinar were Tech Editors, including Royal Ibeh, Leadership Newspaper, Prince Osuagwu of Vanguard Newspaper, among others.
For Royal who was VCON 2024 attendee, It was a great experience. “My take home from the VCON experience is how Qnet is empowering micro entrepreneurs all over the world, Qnet has given them a purpose in life. Imagine someone who does not have anything doing, all of a sudden start earning as high as $500,000, all thanks to QNET. I would scream more than them if I was given that opportunity. So, that is what I was eager to write about on how Africans can leverage on the direct selling model. I would love to see a time when Africans will be in that hall, celebrating the founders of Qnet.
