From Anthony Nwachukwu, Lagos
Hair extension and haircare brand, Lush Hair, has formerly enlisted Nigerian top female stars, Funke Akindele, also known as Jenifa, Anita Asuoha (Real Warri Pikin) and Rachael Okonkwo (Nkoli Nwa Nsukka), as brand ambassadors.
At their grand unveiling in Lagos, the company said the top influencers were engaged to drive the brand’s push at inspiring more women to embrace their beauty with confidence.
Meeting the media at the occasion, the celebrities shared their excitement, personal connections to the brand and their mission to inspire women to embrace beauty, confidence and self-love.
For Nollywood actress and filmmaker, Akindele, popularly known as Jenifa, “it is all about a woman being confident, owning herself, loving herself and celebrating her unique beauty, and that’s exactly what Lush Hair stands for.”
Akindele, who has captivated millions with her talent and vibrant personality, sees the partnership as the perfect fit, stating: “When you see me, you see a hardworking, beautiful and confident woman. That’s what Lush represents, and with my influence, this brand is about to soar.”
Also, Asuoha took her signature energy to the stage, with guests erupting in laughter and applause. The award-winning comedian and actress said she and Lush Hair are a perfect match. According to her, “the brand celebrates women in all their beauty – shapes, sizes and backgrounds, and that’s exactly what I stand for.”
She assured that with her larger-than-life personality and devoted fan-base, her partnership with Lush Hair will be a game-changer, adding: “I’m not just an influencer, I am an influence. Lush Hair, get ready – something big is about to happen!”
On her part, Okonkwo said Lush Hair aligns with her mission, stating that the brand “is not just about looking good but also about feeling good, standing tall and embracing your confidence. That’s why I’m so proud to be part of this movement.”
Okonkwo, who champions female empowerment through her Girl Child initiative, said she “has fans all over Nigeria and beyond, and with Lush Hair, we’re not just talking beauty but more so making confidence a lifestyle. And trust me, this is only the beginning!”
Meanwhile, the company’s Marketing Manager, Vivian Obiano, said the partnership is a major step in the brand’s mission to inspire and empower women.
According to her, “with Funke, Anita and Rachael on board, Lush Hair is set to redefine beauty in Nigeria. Our goal is simple: to make every woman feel beautiful, confident and unstoppable.”
