From Cyriacus Nnaji, Lagos
Electronics giant, LG, has introduced a comprehensive lineup of AI-powered home solutions tailored for the Middle East and Africa (MEA).
According to a release by the company, the event was the LG InnoFest 2026 MEA, which took place in Abu Dhabi from February 3-5.
Under the theme “Innovation, Forward Together,” the exhibition highlighted LG’s latest developments across clothing care, kitchen, built-in kitchen and total cleaning solutions, with a focus on user-centric design and regional relevance.
In the release, returning after a seven-year hiatus, LG InnoFest is the company’s signature regional event for key partners and media. Designed as a “festival” that celebrates innovation, cooperation and the Life’s Good philosophy, LG InnoFest 2026 MEA reflected LG’s long-term commitment to, and growing presence in markets throughout the MEA region.
Under AI Core-Tech Powers Next-Generation Clothing Care Solutions LG aimed to strengthen its residential laundry lineup for the MEA with appliances that combine larger capacities, premium design and proprietary AI Core-Tech. The latest models deliver a more intelligent and efficient washing and drying experience with features such as AI Wash and AI Dry.
The lineup is led by the award-winning 29-inch LG SIGNATURE WashCombo™, a premium all-in-one washer-dryer with the world’s largest capacity. LG also showcases an expanded LG WashTower™ lineup, introducing a new 25-inch model alongside existing 24-inch and 27-inch versions to support a wider range of installation environments. LG WashTower products integrate a separate washer and dryer into a single vertical structure to improve usability and space efficiency.
Making its debut at InnoFest, the new 27-inch WashCombo™ is ideal for larger households with its impressive 25-kilogram washing capacity and 21-kilogram drying capacity. Equipped with LG’s DUAL Inverter HeatPump™ technology, the model is designed to support stable, effective drying performance and enhanced energy efficiency. LG’s laundry solution range also includes a new front-load washer with a sleek, flat design, an integrated LCD display, and the company’s advanced AI Direct Drive™ (AI DD™) motor, which optimizes washing performance based on load weight and fabric characteristics.
The Inverter ProBake™ built-in oven heats food faster and more evenly than a conventional oven, utilizing a BLDC motor-driven bidirectional fan to ensure consistent, efficient heat distribution.
LG also came up with initiative for Total Cleaning for Smarter Living. The exhibition featured LG’s total cleaning solutions incorporating advanced AI features. Highlights include the LG Wet & Dry stick vacuum with an automatic water supply system, as well as a new robot vacuum equipped with 100-degree Celsius steam mopping and a space-friendly, table-type station with a concealed design.
“LG is committed to delivering user-centric, locally optimized solutions that make everyday life more convenient for customers across the Middle East and Africa,” said Hyoung Sub Ji, LG West Africa Subsidiary President. “Through continuous innovation and meaningful partnerships, we aim to create lasting value and shared growth in this dynamic region.”
