Cyriacus Nnaji
That Globacom is now 19 years is no longer the issue, but the major headline today is that the telecommunications giant and grandmaster of data is coming out with her characteristically usual equipment upgrades, not forgetting its corporate social responsibility and consumer centrism mantra.
On Monday, the most indigenous telecom savvy company in Nigeria made public its latest efforts in carrying out aggressive roll-out of network equipment and upgrade of its sites to 4G-LTE across the country.
In a press statement, Deputy Chief Operating Officer of Globacom, Mr Bisi Koleosho disclosed that it was in order to continue to offer high speed and quality data experience to its over 56 million subscribers.
Koleosho while expressing gratitude to its subscribers and Nigerians for their support over the past 19 years, restated the company’s commitment to the provision of world-class communications and digital services. He said the process covered the entire scope of telecoms infrastructure upgrade from the core network to access network, transmission and IP network, fiber network, metro access and backbone infrastructure.
Speaking further, Koleosho said, it also involves rollout out of new sites to increase network coverage in areas that need improvement and to also densify and ease off already congested areas. “This ultimately improves customers’ network experience and satisfaction in terms of service delivery, network quality and coverage. Globacom’s massive investments in digital technology, array of value added services, strong and unique marketing initiatives have made it the network of choice for millions of telephone users over the past 19 years,” the company said.
The company has also impacted significantly on international telecom operations with Glo Gateway, the International Wholesale Voice and Data Exchange and Trading Business Unit of Globacom. The company, which marked its 19th anniversary this week, having commenced business on August, 29, 2003, said it has been an eventful and fulfilling 19 years of operations.
Koleosho said that the company’s operations are all in line with the corporate promise Globacom made at launch to build a robust communications and technology infrastructure that would consistently deliver value to its esteemed customers. He assured subscribers that Globacom would remain a catalyst for socio-economic empowerment not only in Nigeria but also in Africa.
He said that Globacom’s massive investments in digital technology, array of value added services, strong and unique marketing initiatives have made it the network of choice for millions of subscribers.
According to him, it is the first operator in Africa to launch gateway switches outside the continent to carry international voice and data traffic. ‘Glo 1, the first privately owned submarine cable, has also addressed the bandwidth requirements of the West African sub-region and led to crashing of data tariffs’. Globacom being the first indigenous telecommunications company to introduce the per second billing on calls
As a consumer centric telecoms company, Glo also has the subscribers at the heart of it business lines. The grand master of data, after entering the telecoms space with its disruptive per second billing, Glo has consistently dished out mouthwatering bonanzas to be on top of her game. Such bonanza as Glo Always on tariff; Glo Berekete ++ tariff; Glo Bumpa tariff; Glo 22X tariff; Glo G-BAM; Glo Infinito; Glo Bounce tariff; Glo Jolof tariff; Glo Talk Special tariff; Glo Jumbo tariff; Glo Yakata tariff plan among other enticing tariffs just for the customers enjoyment.
Gobacom’s achievements are not only iconic but a master-class and Nigerians are eternally grateful to company. The company has every reason to celebrate, coming with its Nigerianness and indigenous consumer centrism of introducing per second billing which extricated the people of Nigeria from the shylock and exorbitant billing of the first two networks. Its resilience, tenacity, inventiveness, innovations, constantly modernizing and improving on her line of business is highly commendable. Globacom has survived several tempestuous hash economic environment and punitive government policies, to maintain its peak position as a telecommunications solutions provider.
According to reports Globacom has always dared market odds to wow her subscribers. The company’s futuristic products and services are legendary, services such as 2.5G when others were on 2G, MMS, international SMS connectivity to over 804 networks in 174 countries, BlackBerry solutions, international prepaid roaming, voice SMS, personal ringback tunes, and Magicplus.
Of course in 2010, the company launched the Glo 1 submarine cable, a 9,800km cable stretching from the UK across West Africa with landing points in Nigeria, London, and Lisbon, and connecting different countries to the rest of the world. It was launched to provide tonnes of terabytes of data per second to West Africa and many European cities. More so to boosting the provision of services to telecom end-users, the facility is currently providing much-needed connectivity to vital sectors of the economy such as oil and gas, manufacturing, banking, commerce, education, health and many more.
Globacom also play key role in the country’s vision of a digital future by introducing a range of customised and community-driven voice and data connectivity solutions that help to manage complex networking systems. It assists in e-health, smart cognitive learning, smart energy, industrial IoT, and cloud applications.
Indeed aside from direct financial commitments including massive sponsorships, Globacom currently retains the largest number of key players in the entertainment industry as brand ambassadors while upholding that by actively engaging these key entertainment drivers, they, in turn, can help to grow the sector and the economy. Many entertainers, both established and unheralded, have been blessed immeasurably by this love and patronage.
In entertainment, it has also provided massive platforms for Nigerian and African entertainers to ply their trade through direct sponsorship of concerts such as Glo Campus Storm, Glo Rock ‘n’ Rule’; Glo Slide ‘n’ Bounce; Glo Laffta Fest; Glo Mega Music Nationwide Tour, Dance with Peter, Glo X-Factor, Glo Naija Sings and the popular sit-com, Professor Johnbull. The Glo Battle of the Year Nigeria, the world’s biggest dance reality television show brought to Nigeria by Globacom.
From every indication sports rank very high on the Corporate Social Responsibility (CSR) activities and investments of Globacom, including the full sponsorship of the CAF African Footballer of the Year awards.
The telecoms giant signed a sponsorship agreement with the Nigeria Football Federation thus becoming the official telecommunications partner and major sponsor of Nigerian national teams. Alongside this, it sponsors the Supporters’ Club in any part of the world where any of Nigeria’s national teams is competing.
