QNET, a global lifestyle wellness focused direct selling company, on Wednesday, 28th of August, 2024, showcased an array of incredibly innovative products especially the Amezcua range of products.
The event which took place at the head office of Transblue Limited, QNET’s country partners, at Lekki, Lagos State, saw amazing new products on display by QNET. They were innovative line of Amezcua products like the Amezcua Qi Pendants and the Amezcua Biodesk.
Another notable product was the Home Pure line of products, a line beautifully designed, quality performing and high quality appliances that QNET puts a lot of thought into. These products simplify everyday home living. Home Pure products are highly certified by independent global authorities such as the European Centre for Allergy Research Foundation, the Water Quality Association, the National Sanitation Foundation International.
Products such as the Home Pure Viva Water Ionizer, the Home Pure Nova Water Filtration System and the HomePure Zayn Air Purifier among others, all help to create a protective ecosystem in various homes.
Speaking during the Exhibition designed for the media, Theodocia Naana Quartey,
Senior legal counsel, Sub Sahara Africa, QNET, said that it is hoped that the exhibition will provide the Media with more insights into QNET’s business operations. “We believe this exhibition will provide the media with more insights into QNET’s business operations and our commitment to delivering a wide range of exceptional products that enrich lives. QNET is committed to maintaining a global lifestyle and remaining as a global lifestyle wellness focused direct selling company.”
She added “QNET, has continued to engage with you, our media partners, to promote health, lifestyle and wellness worldwide. We operate through subsidiaries, branch offices, agencies, partnerships and franchisees in over 25 countries, following ethical and legal standards in these countries while adhering to local laws and regulations.
“Our innovative business model combines direct selling and e-commerce to cater to a large group of customers, offering individual entrepreneurial opportunities to achieve financial independence. As a product-oriented company, we design our products to enhance lives and promote overall well-being,” Quartey said.
She disclosed that QNET’s direct selling business model has empowered millions of people in over 100 countries, providing opportunities for enterprise development and financial independence, adding that this has helped people transform their lives as entrepreneurs while still pursuing other aspirations and goals.
Quartey stated further that through direct selling business model and e-commerce platform, QNET has provided high quality products that benefit individuals’ well-being and lifestyle. “Our product line is uniquely sourced and developed, meeting global quality requirements and certifications. It’s worth mentioning that in Nigeria, the National Agency for Food and Drugs Administration has certified some of our products. In July and August last year, QNET posted two significant products expos in Abuja and here in Lagos, Nigeria.
“These expos provided a platform to showcase QNET’s wide range of health and wellness products and services, deepening understanding and appreciation of QNET’s valuable and extensive contributions to the communities where we operate. They also emphasize the strength and support of our global network for Nigerian markets, highlighting QNET is not just a company, but a community dedicated to positive change,” Quartey stated.
Nkemakolam Eloagu, also from QNET, disclosed that Amezcua is all about innovation, wellness. “We are always looking for the best ways to innovate wellness because we want people to be healthy. With Amezcua, I will like to say we deal with the power of the elements, specifically, the element of water, the element of air and the element of light.
Mr. Akeem Ajisafe, the Chief Executive Officer (CEO) Transblue Limited, while welcoming the media and other guests to Transblue Showroom, spoke on the partnership between Transblue and QNET. “Transblue Limited is a Nigerian customer service compliance and logistics company that aims to contribute to solving logistics challenges for Nigeria’s market landscape. Having seen the challenges of individuals and organisations, we set out to fill the gap and offer a solution by bringing superior customer service and logistics services to the market.
“Following QNET’s official entry into Nigeria and establishment of our partnership in April 2022, we have remained QNET’s legal representative in Nigeria. This partnership has been key in connecting Nigerians to QNET’s global network while empowering the youth,” Ajisafe disclosed.
On the Say No Campaign Ajisafe highlighted Transblue’s commitment to the wellbeing of the individuals. “To highlight our commitment to the well-being of individuals in the communities we serve, in November 2023, QNET launched the Say NO! Campaign to raise awareness about the dangers of fraudulent job offers used by scammers to lure victims into human trafficking in three African countries: Nigeria, Senegal, and Burkina Faso. This ongoing campaign has been crucial in highlighting the urgent need to protect youths from falling prey to unscrupulous individuals and organisations.
“As a company which has seen firsthand the impacts of these criminal activities on a global scale, we understand the urgent need to educate and empower individuals to protect themselves,” Ajisafe stated.
He said that as part of the campaign, the company also worked with stakeholders to explore ways to collaborate and educate the public on how to avoid falling victim to the scams. “I would like to take this opportunity to express my sincere gratitude to all the organizations that took the time to meet with us during our visits.”
Speaking further on QNET’s other initiatives, Ajisafe disclosed that QNET has made impressive efforts to implement youth empowerment initiatives in Nigeria. “One such initiative is the signature financial literacy program, FinGreen, which has equipped over 1,350 youths in local communities across Nigeria with employability and entrepreneurial skills to achieve financial independence.
“Also, by collaborating with government agencies like the Lagos State Consumer Protection Agency (LASCOPA) through its Say NO! Awareness Campaign mentioned earlier, QNET has expanded the reach of its awareness efforts, educating youth in Lagos on the dangers of fake job offers and human trafficking.
“We also recently participated in a training programme for youths in Nigeria – a partnership with the Federal Ministry for Labour and Employment (FMLE). The training, held in Nigeria’s Federal Capital Territory, Abuja, brought together young individuals seeking employment opportunities to equip them with essential skills and knowledge for safe navigation of the job market,” he said.
Ajisafe for asserted “All these initiatives highlight our commitment to debunking misconceptions about QNET in Nigeria, promote transparency, foster innovation among youths by empowering them through education and training.”
He said that QNET has also taken significant steps to engage and educate its Independent Representatives (IRs). This includes organizing training sessions and expos to showcase products, which have been held in Abuja and Lagos.
