From Ifeoma Ejiofor
The Anambra State Signage and Advertising Agency (ANSAA) Friday said no presidential candidate of any political party would be allowed to use posters, billboards, branded vehicles and other campaign materials without paying a sum of N50m to obtain a permit.
The Assistant General Manager of ANSAA, Mr. Chika Ngobili, who revealed this during a briefing on outdoor campaign regulations for the 2027 general elections, said the regulation applies to all candidates, including President Bola Tinubu, Peter Obi, Atiku Abubakar, and others.
Ngobili added that enforcement teams would be deployed across the state to monitor compliance throughout the campaign season, and those caught violating regulations will face sanctions, including removal of materials.
According to him, the new outdoor campaign guideline mandates senatorial candidates to pay N20 million, House of Representatives candidates will pay N5 million, and Anambra State House of Assembly candidates will pay N1.5 million.
This, according to him, is one-off payment covering the use of posters, public address systems, branded vehicles, banners, fliers, buntings, T-shirts, caps, campaign booths, rallies and other outdoor promotional materials within the state.
He stressed that the regulation would help to maintain law and order, while preventing visual pollution and promoting fairness among political parties and candidates.
The agency, however, warned that campaign materials must first be vetted and approved by the Advertising Regulatory Council of Nigeria (ARCON), whose duty it is also to licence erection of billboards before being displayed anywhere in the state.
The agency also cautioned supporters against tearing down or defacing opponents’ posters and billboards, describing such acts as “illegal and undemocratic.”
