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Brand Handlers honour Mouka MD as Beddings’ CEO of Year

From John Silas, Lagos

Mr. Femi Fapohunda, the Managing Director of Nigeria’s leading brand in sleep solutions, Mouka, has been recognised as the Chief Executive Officer of the Year 2025, Beddings Category, at the 2025 Brand Handlers Summit and Awards.

Organised by one of the nation’s most respected marketing publications, Marketing Space, and celebrates excellence in brand leadership and marketing innovation, the honour was presented to Fapohunda at an exclusive industry gathering in Lagos.

According to the organisers, Fapohunda was selected “head and shoulders above the rest” after a rigorous evaluation process conducted by a distinguished panel of judges. They noted that his exceptional leadership and Mouka’s consistent delivery of consumer-focused innovation played a significant role in securing this honour.

The 2025 edition of the Brand Handlers Summit & Awards, themed, “Advancing Nigeria’s Marketing Ecosystem to Drive Brand Growth”, brought together influential stakeholders, brand custodians, marketing professionals and agency leaders.

The event served as a platform to recognise and celebrate individuals and organisations who are shaping Nigeria’s marketing communications landscape through vision, creativity, and impact.

Speaking on the recognition, Fapohunda expressed gratitude to the organisers and dedicated the award to the entire Mouka team, stating: “This honour is not mine alone, it is a testament to the hard work, resilience and shared purpose of the entire Mouka family.

“At Mouka, we believe in delivering quality, innovation and value to our consumers. I am humbled to be recognised among distinguished peers and will continue to drive our mission to enhance the wellbeing of Nigerians through quality sleep.”

Over the years, Mouka has built a legacy of quality and trust, consistently evolving with consumer needs and maintaining its position at the forefront of Nigeria’s sleep industry. Under Fapohunda’s leadership, the brand expanded its product offerings and also intensified commitment to sustainability and health-driven advocacy for better sleep culture.

According to the organisers from Marketing Space, “Mouka remains a gold standard for strategic brand building in Nigeria. The leadership demonstrated by Fapohunda reflects a deep understanding of consumer connection and marketplace dynamics. Leaders like him drive the marketing ecosystem forward.”

They further stated that “his award adds to the growing list of accolades that Mouka has received in recent years, reinforcing its unwavering commitment to innovation, integrity and excellence in brand stewardship.”

Mouka is Nigeria’s leading manufacturer of high-quality mattresses, pillows, and other sleep products, designed to enhance the quality of life.

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