From John Silas
Senior Brand Manager at FrieslandCampina WAMCO Nigeria Plc, Adesanjo Oyejide, has been recognised among Brandcom’s prestigious “35 Under 35” marketing professionals – an annual honour celebrating young innovators shaping the future of marketing and communications in Nigeria.
The Brandcom Awards, organised by Brand Communicator, acknowledges outstanding individuals and brands making significant contributions to the marketing and communications ecosystem.
The “35 Under 35” category specifically spotlights professionals under the age of 35 who have demonstrated excellence, creativity and leadership in driving brand growth and industry advancement.
Oyejide, who currently leads marketing efforts for one of Nigeria’s most trusted dairy brands, Three Crowns Milk, was honoured for his innovative approach to brand management and consumer engagement.
With over seven years of experience in the fast-moving consumer goods (FMCG) industry, he has built a reputation as a result-driven brand strategist committed to consumer-centric storytelling and measurable business outcomes.
Under his leadership, Three Crowns has executed several high-impact campaigns, including the acclaimed Mum of the Year initiative, which celebrates Nigerian mothers and strengthens the brand’s emotional connection with consumers. The campaign has since become one of FrieslandCampina’s flagship platforms, earning recognition for its creativity and community impact.
Speaking on the recognition, Oyejide said the award represents a motivation to continue delivering purposeful marketing that connects brands with people’s real-life experiences. According to him, “this recognition is a reminder that impactful marketing begins with empathy, relevance, and consistency.”
“I am honoured to be listed among outstanding professionals who are driving positive change in our industry,” he added.
Meanwhile, Brandcom’s organisers commended the honourees for their innovation, resilience and leadership in shaping Nigeria’s marketing and communication space. They noted that this year’s selection reflects a new generation of professionals redefining brand building through technology, data and creativity.
Oyejide holds a background in Human Nutrition and Public Health, which has influenced his brand philosophy – linking health benefits with authentic, emotionally engaging campaigns that inspire consumer trust and loyalty.
With this recognition, Oyejide joins an elite network of young marketing professionals whose work continues to influence how brands communicate, connect and create impact in Nigeria’s competitive marketplace.
